Zelfs + Jem

Like all of the girls of her age, my girlfriend's daughter love the Zelfs! Here she is proud of her collection.

The Zelfs was created by Moose Enterprise as an expansion of their catering towards girls, after the success of their boys' line - the Trash Pack. The main figures come in three different sizes - Large to target the fashion doll market, Medium to target the 'collectable' audience and Lil' Zelfs which aim to those who buy mystery pack toys.

Remember Jem?!